Your Brand. Your Auctions.
Your Platform.
Launch a fully branded auction website in a week, not months. Timed & live auctions, proxy bidding, integrated payments — everything your auction house needs.
Up and Running in Three Steps
From onboarding to your first auction in as little as one week.
Tell Us Your Brand
Share your logo, colors, and style. We handle the rest.
We Build Your Site
Your fully branded auction platform, configured and ready to launch.
Go Live
Start listing items, streaming auctions, and collecting payments immediately.
Everything You Need to Run Auctions Online
A complete platform with every feature your auction house needs, right out of the box.
Timed Auctions
Run online-only timed auctions with scheduled start and end times, staggered lot closings, and soft-close anti-sniping — no live stream required.
Live Streaming
Broadcast live auctions with sub-second latency. Engage bidders in real-time with built-in chat and reactions.
Proxy Bidding
Intelligent auto-bidding with tiered increments, soft-close protection, and real-time bid updates.
PayPal Payments
Integrated PayPal vault with automatic charging. Buyers link once, get charged automatically when they win.
Shipping Integration
Real-time rates from USPS, UPS, and FedEx via ShipStation. Label printing and tracking built in.
Mobile Ready
Fully responsive design that works beautifully on every device. Your bidders can bid from anywhere.
Email & SMS Marketing
Built-in email builder with templates, SMS campaigns, contact management, and scheduled sending.
See It In Action
Two very different businesses — luxury jewelry and estate sales — both running on bidia. Each launched in about a week.
“Bidia transformed how we run our auctions. The white-label platform gave us a professional online presence in just one week. Our bidders love the live streaming and proxy bidding — it’s like having our own Whatnot, but with our brand.”
Alighieri’s Auction House
Luxury Jewelry & Handbags
“We run estate sales across Pennsylvania and Georgia, and bidia gave us one branded site to handle all of it — online bidding, event RSVPs, and payments in one place. Buyers who used to only shop in person now bid from anywhere.”
GoldenTree Estate Sales
Estate Sales · PA & GA
How bidia Compares
The only platform that gives you your own brand, AI tools, and transparent pricing.
| Feature | Recommended bidia | HiBid | LiveAuctioneers | Proxibid | Whatnot |
|---|---|---|---|---|---|
| White-Label Branding | Paid add-on | Subdomain only | |||
| Custom Domain | |||||
| Auction Formats | Timed & Live | Timed & Live | Timed & Live | Timed & Live | Live-first |
| Live Streaming | |||||
| Proxy Bidding | |||||
| Payment Methods | Cards, PayPal, ACH, Wire, Crypto | Cards, PayPal, Venmo | Cards, ACH, PayPal | Cards, ACH | Cards, PayPal, Apple Pay |
| Buyer Auto-Charge | |||||
| Shipping Integration | |||||
| Email Campaigns | $3.5K+/blast | ||||
| SMS/MMS Campaigns | |||||
| Contact Management | |||||
| Cross-Posted to Marketplace | |||||
| Mobile Responsive | |||||
| AI Tools | Add-on | ||||
| Monthly Price | From $249/mo + 5% | $95/mo + per-bid fees | $500+/mo + 3-5% | Variable commission | 8% + 2.9% processing |
Why Auction Houses Switch to bidia
Wherever you run auctions today, here's the honest case for moving.
Your bidders aren’t on your website.
BidWrangler runs your bidding on a yourname.bidwrangler.com subdomain — so the traffic your auctions generate builds their domain, not yours.
What it's costing you
- Every bid, registration, and return visit happens on a domain you don’t own
- We analyzed one regional auction house whose vendor-hosted bidding pages drew roughly twice the traffic of its actual website — SEO authority and repeat visitors accruing to the software vendor
- Retargeting pixels and analytics on the bidding experience aren’t fully yours
- You’re still paying someone to clerk every live sale by hand
What changes with bidia
- Bidding lives on yourdomain.com — every visit compounds your SEO and your retargeting audiences
- AI clerking follows the auctioneer’s call — hammer price, winning bidder, sold/passed, next lot
- AI titles, descriptions, and photo enhancement cut cataloging time
- Personalized AI emails and texts go out to your clients under your brand
- Every catalog also cross-posts automatically to the bidia.ai marketplace
AI Built Into Every Step of Your Business
Our AI tools help you work smarter — from sourcing to selling. Available as add-ons at custom pricing.
Smart Sourcing
AI finds undervalued items across marketplaces and suggests what to list next based on market trends.
Photo Enhancement
Automatically fix lighting, remove backgrounds, and create professional listing photos from phone snapshots.
Intelligent Pricing
AI analyzes comparable sales, market demand, and seasonality to suggest optimal starting bids and reserves.
Listing Descriptions
Generate compelling, SEO-optimized item descriptions from a photo and a few keywords.
Marketing Autopilot
AI writes and schedules email campaigns, social posts, and SMS messages targeting your buyer segments.
Buyer Intelligence
Predict which buyers are most likely to bid, and surface personalized recommendations to increase engagement.
Personalized Outreach
AI writes and sends individually personalized text messages and emails to each buyer — tailored to their interests, bid history, and the lots they're watching.
AI Bid Intelligence
When a lot is tracking below its estimate, AI nudges genuinely interested watchers and underbidders with personalized reminders — helping lots reach fair market value.
AI Clerking
An AI agent clerks your live sale in real time — following the auctioneer’s call to log hammer price and winning bidder, mark lots sold or passed, and advance the queue without a clerk at the podium.
AI pricing is customized to your needs. Contact us to learn more.
Simple, Transparent Pricing
Low monthly fee + 5% commission on sales. You grow, we grow.
Professional
+ 5% commission on sales
The full toolkit for serious auction houses.
- Unlimited lots
- Timed + live streaming auctions
- Proxy bidding with soft-close
- PayPal + Stripe (cards, ACH, wire, crypto)
- All listings cross-posted to bidia.ai
- Custom domain (yourbrand.com)
- Full white-label branding
- Contact management + groups
- Shipping integration (rates + labels)
- Analytics dashboard + reports
- Priority email + chat support
- 5 staff accounts
Marketing Campaigns
- Email — $0.0018/email
- SMS — $0.016/segment (160 chars)
- MMS — $0.04/message (with image)
Enterprise
Contact us for a custom quote
For established houses that need scale and dedicated support.
- Everything in Professional
- Multiple auction sites
- Dedicated account manager
- Custom integrations + API access
- SLA guarantee (99.9% uptime)
- Phone support
- White-glove onboarding + data migration
- Unlimited staff accounts
Marketing Campaigns (discounted)
- Email — $0.00135/email
- SMS — $0.012/segment (160 chars)
- MMS — $0.03/message (with image)
Frequently Asked Questions
Ready to Launch Your Auction Platform?
Fill out the form below and we'll schedule a personalized demo.